For those of you who live in Charlottesville, OttoPilot Media just launched a joint venture deal site with Monticello Media—parent company to several of the Charlottesville area stations like Hot 101.9 and Hitkicker 99.7—called RadioSocialLife. Like Groupon or LivingSocial, RadioSocialLife will feature a daily deal from a local business that offers 50-90% off. However, the twist is that the daily deal is promoted via radio as well. That means that the business providing the deal for RadioSocialLife that day will be featured across 5 radio stations all day with a mixture of live and pre-recorded promotions. This benefits the business [...]
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